Mashreq Private Banking is committed to strategic sustainable development, client-centric solutions and a digital-first approach.
Offering end-to-end solutions for a range of investment products, Mashreq has a robust and integrated wealth management platform in place.
The banking industry is constantly undergoing rapid transformation as a result of evolving customer expectations and rapid advancements in digital innovation. While embracing this change is crucial, banks with a focus on customer journeys at the forefront of their operations are optimally leveraging technological solutions to offer clients access to a holistic suite of products and services in the most intuitive and seamless manner.
To foster better relationships, meet changing customer needs and offer a personalised experience that transcends traditional banking strategies, banks are introducing diverse models with unique solutions to help customers adapt.
SMART INVESTMENTS
UAE-based bank Mashreq provides clients with a team-based approach to help them manage and grow their wealth under the guidance of a dedicated team of experts and advisory specialists. The bank offers a carefully curated selection of investment and wealth management solutions that cover diverse client requirements.
Mashreq’s experts assist clients in their decision-making process, whether it involves taking mortgages against UAE properties, equity release or providing lease rental discounts along with a range of deposit and certificate of deposit (CD) products. Clients seeking to invest offshore can take advantage of the bank’s open architecture investment platforms to access local and international equities, margin trading, and structured solutions that help them access markets that are otherwise inaccessible.
DIGITAL-FIRST APPROACH
Banks today are embracing digital solutions to improve productivity, customer experience and design personalised products that can be accessed through multiple channels. Using its unique digital platform, Mashreq’s clients can trade equities, foreign currencies and commodities that can be chosen from thousands of securities across multiple exchanges.
Clients also have access to a range of technical analysis and charting tools that can empower them to make relevant investment and trading decisions. Offering end-to-end solutions for a range of investment products, the bank has an integrated wealth management platform that allows customers to navigate all financial tasks efficiently.
To meet the evolving needs of their clients, financial institutions including Mashreq are moving towards a more focused and strategic customer-centric model, enabling a seamless and consistent customer experience across all touchpoints.
Mashreq has set up new applications on flexible, secure and elastic cloud infrastructure, which is enabling centralisation and storage of large amounts of data while older applications are being migrated to the cloud via development operations (DevOps) and microservices architecture.
ESG GOALS
Incorporating environmental, social and governance (ESG) strategies into banking operations is becoming increasingly important to manage risk, enhance reputation, meet regulatory requirements and drive innovation. In an effort to minimise waste, conserve resources and adopt eco-friendly practices, Mashreq has completely digitised its business operations and continues to devise solutions to eliminate all manual processes.
The bank’s commitment to strategic sustainable development is reflected in its sustainability framework, which focuses on enabling a low-carbon transition and environmental stewardship, empowering employees and communities, incorporating responsible and sustainable practices throughout the organisation, and exceeding customer expectations.
Mashreq Private Banking has won the Outstanding Private Bank in the Middle East trophy at the PBI Global Wealth Awards 2023.